I Live in NYC and Love Denim—These Styles Are the Coolest Right Now
As a New Yorker that’s lived in the city for decades, Elaine Davis (the digital creator behind @squarepearls) has perfectly mastered a style that’s chic and...
I’m In My “Dressing Like Sofia Richie” Era–These 30 Picks I’m Ordering ASAP
Most Wanted is a weekly series in which one Who What Wear team member or friend of the brand will share the top 30 fashion and beauty finds...
This Beloved "If You Know, You Know" Perfume Smells Like Plastic, and I Love It
Welcome to Deep Reviews—your one-stop destination to discover the absolute best products and brands the beauty industry has to offer. The Who What Wear staffers...
I Can't Get Over How Amazing These 40 Nordstrom Items Are—They're So Chic
I’m a Nordstrom lover. Whether I'm browsing the new arrivals online or physically going into one of the stores when I’m near one (I can’t resist that...
'The Idol' Costume Designer on Bringing Jocelyn's Itty Bitty Looks to Life
The Idol's Jocelyn is an it-girl. There's no doubt about it. In part, it's because of her somewhat blossoming music career, her important connections and the...
Short-Lived Perfume Is the Worst, so We Found 26 That Will Last All Day
Anticipating the turn of the season always sparks a bit of fragrance restlessness for us beauty editors. Perhaps it's because we're constantly taking mental notes of the scents...
The Anti-Trend Staple I'm Buying at J.Crew Instead of Skinny Jeans
Love 'em or hate 'em, skinny jeans just aren't made for summer. Even in the stretchiest denim, slipping in or out of form-fitting designs takes much more effort than...
This TikTok-Viral $30 Tote Bag Has Never Gone Out of Style in 78 Years
As a millennial, I'm not ashamed to say I love TikTok as much as any Gen Zer out there. I was recently scrolling through the app while working...
J.Crew's Extra-60%-Off Sale Is Crazy Good—Especially These 15 Items
Thanks to Amazon Prime Day, many other retailers also have massive sales this week—J.Crew included. Its sale section currently has well over 1000 items (many of which...
I Went a Little Overboard During the Ssense Sale—See All My Epic Buys
Even if you don't know about Ssense, you've probably heard someone mention it before. With an assortment of emerging designers and cool "if you know, you know" brands, it's just...