Exploring the shopping lists of various industry leaders is always a great way to find inspiration for the upcoming fashion season. Since Nordstorm is a go-to store for many of us, we've decided to show...
Online shopping is a massive part of my job, but I get especially excited at the start of a new season. I'm not usually one to add a...
For decades, New York City has sustained itself as America’s fashion nucleus. From the schools (Parsons, FIT) to the PR powerhouses (Karla Otto, KCD) and the European brand outposts (Balenciaga,...
On the one hand, shopping for beauty products has never been more exciting. Fresh, innovative brands are launching at a breakneck pace, and sparkling new formulas from already well-established labels...
Ready or not, fall 2021 is right around the corner. While we are fully prepared to mourn the end of summer, the trends this fall are making us excited...
You might recognize Awkwafina from her role as the brash and hilarious Peik Lin in Crazy Rich Asians. Or maybe you heard her unmistakable voice in the animated film Raya...
For fashion editors, few things are more exciting than new fall accessories. After months of swimsuits, straw totes, and floppy bucket hats, we’re craving outfit completers that are a little...
I’ve been strategically going through the new fall collections and trend offerings to identify those pieces that could be worth mixing into my rotation. I tend to select those...
By now, you've probably surmised that we test-drive a lot of beauty products here at Who What Wear HQ. From nail polish and makeup to